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Types of Digital Marketing

Affiliate Marketing or influencer marketing Affiliate marketing utilizes the ever-growing popularity of industry experts and social media influencers. In working with these third-party influencers, your organization will collaborate to promote your products or services for compensation. In collaboration, influencers will engage their audience with posts, blogs or videos to bring in more business for your

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ON-Page SEO

On-page SEO involves all the on-site elements that you can optimize to make your website more search-engine friendly. These include content elements, the HTML source code, and various other technical factors. On-page SEO is crucial because it helps search engines understand your website and its content, and whether it is relevant to a searcher’s query.

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Father of digital marketing – PHILIP KOTLER

Philip Kotler is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University. He is known for popularizing the definition of marketing mix. Wikipedia Born: 27 May 1931 (age 93 years), Chicago, Illinois, United States Education: Harvard University, Massachusetts Institute of Technology, The University

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